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Getting Started in Business Part 3 with Lashai Ben Salmi

Hello and welcome back! By now, you’ve probably read Getting Started in Business Part 1 and Part 2 with Lashai Ben Salmi. If you haven’t I strongly recommend you go back and catch up with this dynamic young entrepreneur who is breaking boundaries and stereotypes simply by being herself and following her passions.

Brand Builders TV has had the pleasure of featuring Lashai in one of our episodes, Getting Started in Business with Lashai Ben Salmi, and we’ve used the transcripts from that episode to put this 3-part series together for you. In it, she talks about the power and importance of having a Why, about being yourself even if you’re pressured to be something else, about the freedom to be a multi-faceted person, and about how you can use YouTube to monetise your business.

If you haven’t viewed the entire Brand Builders TV episode, you may do so below. Or scroll down a bit farther to read more about Lashai and to enjoy the conclusion to this enlightening series.

The Dynamic Lashai Ben Salmi

Lashai Ben Salmi is an entrepreneur from the UK who is also a published author, content creator and public speaker. She is passionate about Korean culture, language and music, and has channelled that interest to create THE K-WAY, a website and online society she’s using to entertain, inform and empower young people to come together and to be themselves.

Today, Lashai is talking about how difficult it was to juggle school and her entrepreneurial dreams, some of the obstacles she came up against, and how she found the strength to move forward and live her passion…with a profit. Let’s hear from Lashai, in her own

words…

Getting Started in Business at any Age

One of the most significant points along my journey occurred while I was in school. On weekends I was going to business and personal development events and being surrounded by really amazing people—thought leaders who were making an impact on the world.

But I still had to go to school, where they didn’t support my vision and what I knew I could do in this world. I wanted to share with the school and its students, but they were not supportive of it, so I had to be two very different people.

School isn’t necessarily an environment you can control. You might have to attend a school because it’s local to you, or because it’s the choice your parents have made or because there aren’t any other options. So that was a difficult time for me.

But as I got older, around the age of 16, I came into myself and was able to settle into who I am today—unapologetically me. Sometimes school drills into you that you can only be one thing, do one thing or choose one subject. But there were so many things I loved, and I wanted to equally try and do them all. So I grew as a person, thanks to the resources and people I was exposed to.

The discovery of your Why can be about what excites you, for instance. What could you do every day without thinking about it? Why Today or Why Now? Why do people need and deserve to hear my message right now? Why is the impact I could have so important right now?

When we get scared, that can be a very selfish energy. We’re thinking about ourselves: Will I look bad? What will people think about me? But if you do it unapologetically, and you’re just there to serve, it won’t matter.

Fear will always be there. There are good kinds of fear. There’s the kind of fear you get before jumping onstage or before getting on a Zoom call with new people. That is completely normal.

Imagine there’s someone out there right now who needs to hear your message or who just needs to hear a little bit about what you have to share, and it will completely change your trajectory. Everything will start to fit into place, it will start to make sense and you can propel off of that.

Just share and be you. What’s the worst that could happen? Someone doesn’t like it? That’s one person out of more than seven billion people in this world. There will be people who are part of your tribe, and who love and resonate with what you have to share.

On your journey of self-discovery, appreciate the support you have and also try to do things on your own so you can see how comfortable you are with trying new things, and so you’re not only relying on that protective blanket. Just put yourself out there, be vulnerable and try something new.

When you’re Young, Getting Started in Business can be Challenging

It was quite different for a school to have a student who was doing all the crazy things I was doing. I had accolades and qualifications from the time I was 14 years old.

It wasn’t an ego thing. I wasn’t going to school and saying I was important. But it was an interesting environment for me and my family to navigate, because we’re all very share-friendly people. We love to share any knowledge we have, to help people and really pour into them. It would be amazing if schools and education were more open to different types of learning and embracing people who want to make positive change.

A community and a team can be so important when embarking on your journey. If you’re the only one who embraces your vision, and you’re trying to do 101 things alone, that can be very daunting and difficult to maintain. You won’t be able to give 100%. I would recommend finding friends who share the same vision as you or creating a team with members who have similar visions. Sometimes it’s just about talking to people in your network and making connections with those who have similar aspirations.

We need to redefine what education looks like. My siblings and I were very different—not your everyday kids. We were exposed to different things and our potential was tapped into a bit differently, and we want all young people to have access to the same resources and opportunities that we did.

More Opportunities for Young People, with Brand Builders Club

Can you imagine if every young person had the opportunity to learn about entrepreneurship like Lashai did? Maybe we wouldn’t have to wait so long for the big solutions we need the most. Maybe young adults wouldn’t feel unnecessarily lost, or like they’re navigating without direction. And maybe someone you, or someone you know, could find that someone or something that open new worlds and turns on the lightbulb.

Those types of things happen in the Brand Builders Club, every day and for people of every age and interest. Whether your brand is just the bud of an idea or you’ve been working to grow it for years, you will be welcomed by our supportive thought leader members…all of whom are ready to give advice, take advice and grow with you.

Would you join if you could do it without obligation? If you could purchase one month for a miniscule fee and then cancel before the second month? You can do exactly that by going to https://lite.brandbuilders.club/member and signing up. You’ll meet professionals like Lashai, have the opportunity to put your business in the hot seat during a Thinkubator, make a Brand Builders TV episode of your own and too much more to list.

This has been another series brought to you by Brand Builders Club and Brand Builders TV. We are presenting deep-dive topics, tools and resources from global thought leaders. We hope you have enjoyed learning about strategies you can use to move forward with ease and flow in every area of life and business.


Getting Started in Business Part 2 with Lashai Ben Salmi

In the first of this three-part series, Getting Started in Business Part 1 with Lashai Ben Salmi, this brilliant young entrepreneur spoke to us about how she balanced school with work, friends with her uncommon aspirations, divergent interests…all by defining her Why and staying true to her passions.

One of the springboards for Lashai’s success has been YouTube. She has learnt draw income directly from the platform, in addition to using it to promote her other streams of income.

She is sharing some of her tips for getting started on YouTube (and in business) in this instalment, taken directly from the content in the Brand Builders TV episode Getting Started in Business with Lashai Ben Salmi.

Watch the entire episode here, or scroll down a bit farther to continue reading Lashai’s own words.

Get to Know Lashai Ben Salmi

UK public speaker, entrepreneur, author, online content creator and publisher Lashai Ben Salmi got her start in business at the young age of 9. She is the originator of THE K-WAY, where she shares her passion for Korean language, music and culture to entertain, inform and build community.

YouTube has been an integral part of Lashai’s success. Let’s learn about how she leveraged the power of this massive social media network to build her online presence and her business, in her own words.

Getting Started in Business, with the Help of YouTube

It can be easy to underestimate the power of social media, especially for young people. But for income generation, as part of an online presence, there’s nothing like it.

There are platforms for young people, like YouTube, where you can earn money if you have more than a thousand subscribers and a certain number of viewing hours…which is really simple to do if you put your mind to it and you’re passionate about the content you’re creating. Also, on TikTok, there’s something called the TikTok Creator Fund. If you reach a particular number of followers and engagement, you can be paid for your videos.

Those are some easy starting points I like to share with young people, especially, because they might not know how to monetize the content they’re creating. I delve into this a lot more in a training I do called YouSmart. Social media can be a big part of generating income, even before generating leads and getting clients.

What triggered me to get started on YouTube was another occurrence in life where I decided to be fearless and put myself out there. I have a super-supportive family. My mum’s always been there for me, ready to support me on my journey. She has been by my side in everything I’ve done up until now and still is. I used to do everything with her. But I wanted to try something new and see if I could do it myself. So I ordered a camera and some lights and decided to get started.

​                                                                         My Mum, Sabrina

I watched a tonne of YouTube videos and settled on what sort of videos I wanted to create. My friends were getting into Korean pop music at the time and I thought that would be an interesting concept to work with. I was passionate about media, but my courses in school weren’t delving into all its different areas. So I thought, I’m going to take things into my own hands and I’m going to start my own YouTube channel.

I was a bit scared about how it would go, but I started creating content, just for my friends initially. I made videos to improve my skills and share with them.

I realised there were billions of people on YouTube. They started to watch my videos, and in my first year on YouTube I got about ten thousand subscribers. I just kept creating content. It was a process of being fearless. I now have more than 5.5 million views.

Lashai Ben Salmi’s YouTube Tips for Getting Started in Business

I have some tips for getting started on YouTube, which are part of my course called YouSmart.

Forbes has recorded that there are more than two billion people using YouTube every month. So understand the potential reach you could have there. That’s not to say you’ll create a YouTube channel and have millions of subscribers by tomorrow. That could happen (some people get viral content overnight), though.

Repurpose YouTube Content

A big part of YouTube success is recognising that your YouTube content can be repurposed into other things (articles, books, blog posts, etc.).

Integrate YouTube Videos into your Website

You can integrate YouTube videos into your website. When someone opens your website, and sees a video that’s directly linked to YouTube, it will convert to a YouTube view.

Stick to an Ideal YouTube Video Length

YouTube’s algorithm changes all the time, so it’s important to stay up-to-date with that. But, in general, YouTube likes videos that are between 10 and 20 minutes in length. 15 minutes is the sweet spot.

The longer your video is, the more ads they can place in it. If I post a 5-minute video, there might be 1 or 2 ads. If they add any more to a video that short, they might have people drop off…and they want to keep viewers on there as long as possible.

In a video that’s 10 to 15 minutes long, YouTube might have the opportunity to place 3 or 4 ads—which will make them happy, because that’s how they make their money and that’s how you make money directly from the platform as a creator.

Use YouTube to Expand your Audience

YouTube opens you to various audiences. More than half of my subscribers aren’t even from the UK. I have a huge audience, some from Germany, some from America, some from South Korea. It can really expose you to the world.

Follow Trends, but be YOU on YouTube

Look into people who create the type of content you’d like to try. It’s always good to see what’s working. On YouTube it’s important to find middle ground…to publish content that’s on-trend but that’s also authentically you.

Go Viral in Your Niche on YouTube

The types of videos that tend to go viral on YouTube (like pranks, for instance) might not be in alignment with your brand. But each niche has its own type of viral content.
In the fashion community, it might be hauls or sponsored videos where brands send people clothes. In the engineering network, it might be breaking open a computer and putting it back together. So it’s about seeing what’s popular for your audience.

There is pop content, which is popular, in general, globally. You can see that on YouTube’s trending page. But don’t try to endear yourself to that; instead, see what’s trending within your niche, whether that’s fashion (hauls, try-on videos), education (revision videos) or music (remake videos). Take the time to look into what your audience likes and is doing.

Engage to Build a YouTube Community

As you grow your audience, engage with them. I talk to my subscribers all the time. I don’t think of myself as a creator who’s an important person, apart from them. I see us as a community.

It’s a really amazing way to make new friends, just from having a YouTube account and connecting with other YouTubers and content creators in the UK.

It’s also a great way to create a community that sticks up for you. There have been times when I didn’t know something was happening and they told me that they saw my content or alerted me that something had occurred. You can create a really amazing, tight-knit community just from building a YouTube following.

YouTube, Community, Online Presence and More

I hope you have enjoyed Lashai’s tips for getting started on YouTube and in business. She really has leveraged the power of this social media giant to build an audience for all of her pursuits.

As you may know, thi s was Part 2 of a 3-part series. In the final installment, Getting Started in Business Part 3 with Lashai Ben Salmi, she will be sharing some inspirational words to take with you as you start you own business. Please join us there. It would be a shame to have come this far and not hear the end of Lashai’s story.

If you have enjoyed the Brand Builders TV episodes, there’s more where that came from. There are tonnes of episodes on the Brand Builders TV YouTube channel and articles on the Brand Builders Club blog.

What is the Brand Builders Club? If you are not a member, you have been missing out! It’s a safe space for entrepreneurs like you who want personalised guidance, accountability, achievement and income! There is a LITE Membership waiting for you. Join today with no obligation—cancel at any time.

Getting Started in Business Part 1 with Lashai Ben Salmi

In today’s article, which is Part 1 of a three-part series, Lashai Ben Salmi will be talking to us about getting started in business. She’ll tell us how she went from start-up to successful global business at just 15 years of age. She will share the power and importance of starting with your Why, and how you can begin to share your uniqueness with the world by building an online presence.

The content contained here has been taken from the full Brand Builders TV episode, Getting Started in Business with Lashai Ben Salmi. You may wish to view the entire episode, below. Or, you may want to read this article, in Lashai’s own words, and then move onto Part 2 and Part 3.

It’s time to learn it, model and get shit done. Let’s go!

​Meet Lashai Ben Salmi

Lashai Ben Salmi is a UK entrepreneur, public speaker, author and online content creator who is also the founder and creative director of THE K-WAY, where she publishes creative, interactive and engaging content for fans around the world. She aims to both entertain and inform, and uses her passion for Korean music, culture and language to bring people together.

Let’s learn more about how Lashai got her start, at a very young age, in her own words…

The Importance of WHY when Getting Started in Business

Today, we’re going to be talking about the power and importance of starting with your Why and how you can use your online presence to empower yourself to achieve anything you desire in life.

My name is Lashai Ben Salmi. I am 20 years old and a multi-award-winning speaker, coach, mentor, author, YouTuber and publisher.

I got started on my journey when I was about 9 by going to business and personal development events with my mother. I was so inspired when I heard all these people sharing their stories about how they had overcome adversity—and even turned their adversity into empowerment.

I really wanted to create something similar, with events, public speaking opportunities, books and resources for young people. At the age of 11, I wrote and published my very first book, called Kids That Dream Big. I wrote that book to share my journey, because I went through a really horrid bullying experience in primary school, which left me without confidence, not knowing how to communicate…just being really scared in the world. And then going to those events and seeing all those inspirational older people unapologetically being themselves, sharing what they had gone through and going forward to share something nice, making it a teaching experience for others…made me feel so inspired. Ever since, I have been wanting to do the same (and more) for others, especially young people.

Starting with your Why and having a reason for doing what you do, or having a reason to wake up in the morning, is so important. Sometimes we have to “adult” and do the right thing, or we have to complete tasks we don’t enjoy—things that don’t resonate with our purpose and who we are on the inside.

When I work with my younger clients, I love to talk to them about their Why. What are their goals in life? Do they want to have a huge impact and speak in front of millions every day? Or is their absolute dream to just be financially free and maybe help other people? Discovering and understanding your Why is super important. It can allow you to propel and achieve things that you never pictured or dreamed of.

The Difficulties of Getting Started in Business, at a Young Age

Because I got started at such a young age, I went through a number of stages where I had to reinvent myself. I was still in school. There was the personal development Shai; the one who loved public speaking and positively impacting people’s lives, helping them to transform, enact immense change and propel forward in life. And then there was the school Shai, who needed to be like the other kids.

My school didn’t support what I was doing in my free time. Having to find a middle ground was quite challenging, but what was really important to me was understanding my Why and that I needed to be unapologetically myself, because when you’re stuck in a place where you can’t fully be yourself, it can really hold you back. Understanding your Why will give you the confidence and perseverance to be your authentic self.

Another element that really helped me along my journey was getting onto social media. One of my favourite platforms, where I have grown the most, is YouTube. I have a YouTube channel called THE K-WAY. It’s quite different from the other things I do, but I believe when you’re authentically being yourself you can be multi-faceted, have multiple interests and multiple things you like. That can allow you to have reach in different ways. We might have things we like to do during the week that don’t seem like work to us, but that are completely different from what we like to do on the weekends. That’s another thing I like to share and teach to young people: the power and importance of being multi-faceted. You can be one thing and also be another, and combine all those things.

If you don’t know why you’re doing something, or what motivates you to do what you do, or what motivates you to achieve a certain thing…you might be just aimlessly walking or aimlessly building someone else’s dream.

Without a Why, you might not be who you can be, and you might not reach your full potential. Stepping out of the norm can be one of the most difficult things because going against the grain can be such a daunting and scary experience.

As humans, we love to fit in and be together. We don’t want to step too far outside the box, and we want to be accepted. Being outcast or neglected is a natural human fear.

Going against the norm is a journey of self-discovery. So take some time to understand who you are and the power you hold. I believe that the wealthiest place in the world is the graveyard. There you’ll find books that weren’t written, chances that weren’t taken, stories that weren’t told, and tricks and tips that weren’t shared.

I challenge you to show your uniqueness to the world, because once you’re gone, so is your story…unless you share it with the world and let someone have the experience of understanding you. Maybe they’ll be able to grow. It can be scary, but as long as your Why is powerful enough, the How, the When, the Where and the With Whom become easy and seamless. You will naturally attract your tribe once you step out of your comfort zone and just be you. It’s boring to be someone else who already exists.

The journey of self-discovery and starting from within is powerful and important, and may be the most difficult part of fulfilling your true potential. As humans, we typically want to fit in and be accepted, be part of the group or the herd. But we’re not all built the same way. We all have a story, and when you’re brave enough to share your story with someone, that will allow them to enact immense change.

I’ve had times when I was so nervous to speak onstage and share my message that I was close to not even doing it. But then I’ve come off stage and been told that I changed someone’s life, or that I inspired someone to take a first step or speak about something near and dear to their heart—something they haven’t spoken to anyone about. If I can have that kind of impact, as a kid with a dream, imagine all the amazing things you can do.

​Getting Started in Business, the Next Steps

How about Lashai? She is wise beyond her years, for sure.

Before you think about financing, branding, strategy…it’s crucial that you know your Why and follow your passion. Then, all of the other facets will fall into place. The courage to step out of your comfort zone will be rewarded with the support of people who have similar aspirations, and who want you to succeed.

In the next instalment, Getting Started in Business Part 2 with Lashai Ben Salmi, Lashai will be sharing some of her top YouTube tips and tell you how she started to monetise her presence there.

Have you enjoyed the wisdom shared here? Do you want to know about future Brand Builders TV episodes? And maybe even participate live? Then be sure to Like and Follow the Brand Builders TV Facebook page for notifications about future shows. And if you’d like to network and build your brand alongside professionals like Lashai, join the Brand Builders Club today! A Lite Membership comes with absolutely NO obligation. You can jump in, join a Thinkubator, put your business in the hot seat, gather as much information as you can…and cancel at any time. The only risk comes with not joining as soon as possible!

Discover Your ADDvantage Part 2 with Carol Vincie

Brand Builders TV Carol Vincie Discover Your ADDvantage

In today’s article, which is part two of a two part series, Carol Vincie is going to take you further behind how ADHD can be a hugely positive and beneficial ADDvantage to your business. Want to find out which famous celebrities have ADD or ADHD? Keep reading!

​If you would like to read the first part of this two-part article, head over to Discover Your ADDvantage Part 1, before coming back to this one.

This article has been taken from the transcription of the Brand Builders TV Show. You can watch the full show that accompanies this article here. If, however you wish to continue reading, skip down past this video to read the rest of this article.

I will first start with the Olympians Simone Biles, the gymnast and Michael Phelps, the swimmer.

Both acknowledge their ADD and I’m not outing anybody here. These are people who have openly discussed it. Michael Phelps got into some inappropriate behavior when he did not have the opportunity to have this structure of a rigorous exercise routine. Everybody knows that it costs a significant amount of money. In terms of endorsements, let’s talk about athletes.

Pete Rose of baseball fame. He was a great player, but he got suspended from baseball for his gambling. He needed that thrill. So, we have to provide ourselves with some way of generating that extra dopamine that we need and hopefully we can find something that's more appropriate. Bubba Watson, if you've ever watched golf on TV, whenever the commentators have to make comments about how Bubba is going to attack the shot that he's about to hit, they are baffled. They have no clue of what he's about to do with the next ball. He is probably the most creative golfer in both the Men's and Women's Professional tour and he talks openly about how difficult it is for him to control the chaos that's going on in his brain at any given time.

Let's talk about performers, Justin Timberlake and Channing Tatum. Both have spoken openly about their ADD.

And we have an astronaut, Scott Kelly, who has ADD and actually had very poor school skills, until he read a book about one of the other astronauts which motivated him to take school seriously. He achieved probably the highest level of flight on one of the trips to outer space with business owners.

Here we have a couple of recommendations. Paul is the founder of Kinkos. He offered school supplies to his college roommates and that was what launched his venture with Kinkos, which are now probably international supply stores around the world. David Needleman is the founder of JetBlue Airlines. He took the airline industry into a totally different direction. Long before charter flights, or more economical flight was part of the industry, he had the vision and he's been quoted to say he would not give up his ADHD because of the visionary insights that it gives him. He will put up with some of the other chaotic behaviors in exchange for that! He has also been quoted to say that if there was a magic wand, and I could eliminate that part of my life, I would choose to stay the same way I am right now.

We look at things differently and that is what distinguishes us and allows us to take on new ventures.

Here are some of the positive behaviors that are part of the ADD ADHD package…

Hyper Focus... 

I wrote the first draft of my first book in three weeks. The downside is the mail didn't get open for three weeks, which probably caused some challenges in terms of getting Bills paid!

Visionary... 

The guy who started 800 junk comes up with hundreds of ideas in a week. Now that everybody is confined to home, with all of the efforts to entertain ourselves, we're cleaning the attic, the basement, the garage, etc. And at least in the US his commercials have a very entertaining, where you point at something and say make it disappear and his people come and pick it up. The reason that's a benefit, at least here in the US, is that the local trash services have declined taking that much trash because they're just overwhelmed with everybody going through all the accumulation in their household.

Energy... 

I've often been referred to as the Energizer Bunny by some of my colleagues!.

Tenacity...

Now I'm going to go back in history a little bit. This is probably before people understood or even had any awareness of ADD or ADHD and that's Thomas Edison. He was quoted as saying ‘I didn't fail 10,000 times. I just found 10,000 solutions that didn't work!’ He had the tenacity to keep at it until he was able to invent an electric light bulb that would work. We're all the beneficiary of that in current society.  

Risk Taker... 

I've already spoken about Pete Rose and his gambling problems. And I mentioned earlier the fact that the life expectancy of males is shorter when you're diagnosed with ADHD by 13 years compared to typical A population with the same demographics. That is frightening and very scary.

​Enthusiasm...

​I'm going to refer to Steve Jobs here. How many people have waited in line for days in rain or cold weather, so that they can be the first one on their blog with the latest something or other? Strong leadership and reform are the example I'm going to use here. He repeatedly sent his design team back to the drawing boards when they said the engine that he envisioned was not possible. And now we're all the beneficiary of those vehicles.

During my corporate life, I undertook as many Mission Impossible projects as I could, without understanding my driving force. I was sitting in a briefing at one of the international financial management companies, where all of the top executives were told that they needed to understand the characteristics of ADD and ADHD, so that they could manage the people on their staffs who might have those characteristics. The host of the meeting said, “If you don't understand how to manage these people and keep them content despite their failure to conform, conform to the normal nine to five schedule and they will go work for one of our competitors and we will never catch up”. His comment was that each of us, each one of those people will come up with more great ideas than their entire remaining staff in a lifetime. And that was the moment that I sat in the room and said, ‘Oh my God’.

That's my challenge. That's what's been driving me partially to prove I wasn't stupid, but partially to just use the energy that I had, and the creativity that my deficit provided me.

​And as I look back over the time that I had held this secret, and this pressure, I was amazed. I didn't understand the negative impact of keeping this secret though. My adrenal glands are completely shot. That was the stress and the impact it has had on me. If you asked the people that I first admitted it to, they'd tell you just exactly how in a moment, it was like taking a 20 pound bag of briquettes off my shoulders.

I was coaxed into writing an article for an anthology book about my ADD and the moment that I had to push the button to say publish, I almost deleted the article. My concern was once I let the genie out of the bottle, I would never be able to put it back. I wasn't sure how I would deal with the stress, the exposure, or the vulnerability. It turned out I got very positive response. So, I encourage you to think about that for yourself if you're in a similar situation. Once I got that positive feedback, that article was released for publication in November, the next month.

Between the Christmas and New Year holiday, I turned that article into the backbone of the book that is referred to here, Discover Your ADDVantage. Again, hyper focus. I was determined I wanted was going to get it done and I did still need some modifications, but it's in process and will be released shortly. As I was creating the book, and I look back over my life, two things popped up. One was diet, and the other was exercise.    

My nickname as a child was Bunny, even as a three or four-year-old. Given the choice between a piece of candy and a raw cucumber I chose the cucumber. Somehow or other I knew that my body reacted better with that. My college roommates would joke with me that they could order dinner for me because I was so consistent with very little high calorie sauces or sugar in my diet.

Physical activity was a big part of my childhood too. I played classical piano from the time I was five years old. Most people don't think about that, but it is a physical activity. When I started working, I had to be conscious of the fact that when I shook hands, my hands were so strong from all that exercise and doing scales, that I was crushing people's hands! I had to remember to back off.

I was always working on a mission impossible gardening project. I would drive my neighbours crazy by building dry walls, and stone walls with cement. I'd have these posts so that eventually the pieces would come together. One of my neighbours said, ‘Well, this is never gonna work, it's gonna be a mess’. But every morning when I worked locally to my house, I would be out in the yard at six o'clock in the morning, and I would work on building the drywall. I didn't have to worry about the cement drying out, so for an hour between six and seven, I made even more progress. Part of it was physical activity, which again, works on creating that dopamine so that I could handle the stress that occurred during the day. But I also needed to feel progress, so if I spent an hour I'd get maybe a foot and a half of the wall done. I had accomplishment checked off on my list and in my brain, regardless of the chaos that occurred when I showed up at the office.

​​Now I'm a golfer and I play 18 holes of golf twice a week. I walk and it is it goes on my calendar. It is not IF I can fit it in. It is planned. It is scheduled like any business meeting, because it's important to me. I enjoy it. I enjoy the competition. I haven't lost that segment from my corporate life and I very aggressively keep track of my score and my putts! The number of times I'm in the sand and the whole nine yards.

Doing the research for my book, I also stumbled upon some information that I personally haven't experienced and that is treatment in the medical profession and administration of medications. Doctors are reluctant to give adults medication for ADD. The first issue is most doctors only get between six and eight hours of training about ADD and ADHD and most of it is directed toward pediatric patients. So, they are totally unaware of adults and their challenges. And because doctors tend to have big egos, when they're not aware of something they deny it. When you show up in a doctor's office, even if you've self-diagnosed and have a whole list of suggested procedures, they don't want to hear it. They can't fit it into a 10-minute office visit which is what the medical procedures are now here in the US. So, you go undiagnosed.

The Statistics…

​It takes 2.3 doctors to even get anybody to listen to you and I don't know what a point three of a doctor is. But those are the averages. The other issue that is faced is as you age. Apparently, there is some negative interaction between ADD and ADHD medication and heart medication. The doctors are not prepared to take the liability risk of potentially aggravating the heart condition, so they basically say and one woman was quoted as saying this, “I was treated by a doctor for 30 years who allowed me to help my husband with the administrative side of his business. My doctor retired and my new doctor will not prescribe medication for me. His comment was at your age, why does it matter?”

This is horrifying to someone like me. I mean, I have enough grey hair to indicate that I've been around the block a couple times, but how dare a doctor say that. It doesn't matter whether you have nine years, 90 days or nine minutes left in your life. We don't have an expiration day. We don't know when it will end. But we are all entitled to live the most productive, effective, joyous life that we can. If medication is the way that you choose to deal with it, you are entitled to that and from what I understand, that is a real battle for you.

​I am going to be doing additional programs on Brand Builders TV, where I will be talking about Mission Impossible, or is it? Uncover your gifts, talents or magic that you and you alone possess to change the world.

I hope you enjoyed this article today as much as I enjoyed bringing it to you!

Please share a link to this article with someone else you know who has ADD or ADHD as I would love to know both your thoughts and theirs in the comments below.

Oh, and if you want to watch my live Brand Builders TV Shows instead of the replay, simply like and subscribe to the www.facebook.com/BrandBuildersTV Facebook page to receive notifications about when I go live.

Oh, and if you want to watch my live Brand Builders TV Shows instead of the replay, simply like and subscribe to the www.facebook.com/BrandBuildersTV Facebook page to receive notifications about when I go live.

Warmest regards

Carol

PS: Why not join us for our next Brand Builders Thinkubator, which is a global mastermind run online for Brand Builders Club members every week to take away the loneliness of being in business on your own. You are very welcome to attend as our guest and get an insight into the great ideas, collaboration and activity that goes on behind closed doors at Brand Builders. For more information and to book your place, visit https://lite.brandbuilders.club/thinkubator and I will very much look forward to seeing you there!

Discover Your ADDvantage Part 1 with Carol Vincie

Brand Builders TV Carol Vincie Discover Your ADDvantage

In today’s article, which is part one of a two part series, Carol is going to take you behind how many businesses see ADD and ADHD as detrimental to the growth of their business. However, ADHD can be a hugely beneficial. Want to find out how? Keep reading!

If you would like to read the second part of this two-part article at any point, head over to Discover Your ADDvantage Part 2 at the end of this one.

This article has been created from the transcription of the original Brand Builders TV Show. If you prefer to watch rather than read, you can watch the full show that accompanies this article here. If, however you wish to continue reading, skip down past this video to read the rest of this article.

In today’s article Carol Vincie is going to take you behind how she carried her ADD secret for years before she had the courage to admit it to herself and the people in her life. In reality, ADD was responsible for her success in her corporate career. The characteristics of Hyper Focus, Creativity, High Energy, and Leadership all contributed to the roles she played in all major projects.  Carol spent 25 years in the corporate world. She is the founder of Productivity Tools and Insights, a Solopreneur, Speaker and Author.  So, settle in as Carol will also be sharing with you a list of the positive and negative characteristics many people with ADD / ADHD exhibit and how you can use this to your advantage when building your team or outsourcing.   Learn it, model it and get shit done.   Let’s go!  Hi, I’m Carol Vincie and I am going to take you through the process that I used to uncover my ADDvantages. How do I know so much about this topic? Well here’s a little bit about my history =and the research I did that I want to share with you, because so many people are not aware of the qualities and characteristics of an ADD or ADHD person. The fact that it is talked about as a deficit disorder is frustrating to the entire medical and counselling community. Just as an aside if anybody has a better suggestion, I know the field is open to that!

Since you may not know who I am, I thought I would take a moment to share a little bit about my background, so you can catch up.

I have been a part time solopreneur from the time I was a junior in high school. I was teaching piano lessons to young students so that I could pay for my college tuition.

During my corporate life, where my work week was typically 60 hours a week, I also managed rental real estate properties that I had accumulated and was no longer living in but continued to maintain them for the rental income.

After I started working, and I could afford it, I played tennis both during the winter and in the summer. I'm an avid downhill skier, loving the powder of the Utah snow. My job took me on airplanes on a regular basis, so I spent 25 to 30 days a year skiing west of the Mississippi.

When I became a full-time entrepreneur, I ended up planting 200 ornamental grasses on the property I lived in at the time. Now you may say ‘how does this information relate to the time slot of achieving balance?’ Don’t worry, all will be revealed as we progress through this article!

My topic of discovering your ADDvantage is focused on a couple of the myths that are in the field of Attention Deficit Disorder and Attention Hyperactivity Disorder.

The first one is that it is a male oriented challenge.

The second one is you grow out of it, and it's not an issue as an adult.

And the third one is good parenting will reduce the symptoms.

Now, before you jump out of your chair, let me take a moment to discuss some of the issues in these three subjects. In Attention Deficit Hyperactivity, the hyper is more prevalent in males. Therefore, the male student who's pounding on the desk is more disruptive in the classroom environment. So, the boys get all the attention.

Females tend not to exhibit the hyperactivity. We tend to be shy and daydreamers. So, we make great students. I remember in grammar school sitting next to a boy who would draw during all the classes, and he had exquisite renderings of various automobiles at the time. I'm sure some of his designs have made it into the automobile industry. I on the other hand, would sit there daydreaming looking out of the window. Ideal student, quiet and reserved, not a challenge. What I noticed when I grew up, there was little known about ADD and ADHD. So, it was not a surprise that it wasn't a point of contention or interest by most of the teachers.

A percentage of children do show less symptoms as they age through the teenage years. Risk taking behavior though, is prevalent in both males and females. But primarily the studies, as in most medical studies are 90 plus percent males. And a recent study has revealed that males with ADD and ADHD have a 13-year shorter lifespan. I think there was one woman in the study that I reviewed when I was a volunteer EMT and taught CPR. I would share with the participants that heart disease studies are 91% male, and I made the offhanded comment that always got a chuckle that women outlive men. The parent side of ADD In ADHD is hereditary. So, it is very likely that one or both of your parents, or a close relative like a grandparent or uncle has the characteristics of ADD or ADHD.

The role that parents can play in feeding their children a healthy ADHD diet is really significant in reducing sugar intake. It's part of the diet and I know that's hard, but the symptoms are significantly mitigated as you reduce your sugar intake and increase exercise. You need to make it mandatory and I know that's hard.

We're all in shutdown around the world currently and kids spend a phenomenal amount of time on their cell phones and their tablets. But exercise secretes additional dopamine and brain scans (with the help of current science), have confirmed that our brains are in fact different.

It's not a weakness, the brain structure is actually different, and we secrete less dopamine than the average person. So, exercise secretes additional dopamine. It's why without being aware of the fact that I had ADD, or any of the science behind it, when I had the opportunity and the resources, I was compulsive about the exercise that I included in my schedule. This helped with a lot of relief of the symptoms.

I chose not to take medication; I don't take medication for anything. I chose to use diet and exercise as an alternative and it worked effectively. I had a young man working for me who did some care of an autistic child on weekends to give the parents some relief and he mentioned that he had bought a large bottle of soda and I suggested that maybe he use something else as the drink of choice. The next weekend he came back after spending the weekend with the child and indicated that the behavior was much less erratic, which was a verification on a simple single change, but certainly verification that it's appropriate.

In my next article, I am going to take you through a couple of names that are well known in various industries to help you appreciate the benefits if we focus on the part that are ours. Strengths are significant in achieving outstanding behavior in a cross section of fields and the people I’m going to talk about are excellent role models that we can all learn a lot from.

You can go straight to Discover Your ADDvantage part 2 here >

I hope you enjoyed this article today as much as we enjoyed bringing it to you!

Please share a link to this article with someone else you know who has ADD or ADHD as I would love to know both your thoughts and theirs in the comments below.

Oh, and if you want to watch my live Brand Builders TV Shows instead of the replay, simply like and subscribe to the www.facebook.com/BrandBuildersTV Facebook page to receive notifications about when I go live.

Warmest regards,

Carol

PS: Why not join us for our next Brand Builders Thinkubator, which is a global mastermind run online for Brand Builders Club members every week to take away the loneliness of being in business on your own. You are very welcome to attend as our guest and get an insight into the great ideas, collaboration and activity that goes on behind closed doors at Brand Builders. For more information and to book your place, visit https://lite.brandbuilders.club/thinkubator and I will very much look forward to seeing you there!