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Should I Quit My Job? with Carol Vincie

Brand Builders TV Should I Quit My Job Carol Vincie

Welcome to this, instalment number two in this article series all about answering questions surrounding moving from a job or career to starting your own business. In her first article, Should I Change Careers? with Carol Vincie, the A Game Accelerator talked to us about Mission Impossible, The Sandwich Generation, the strengths of ADD and so much more.

If you haven’t read article number one, I recommend you do so now, using the link above.

And if you prefer to listen to Carol deliver this information, you may do that below, in Using Your Core Strengths to Stay in Your A Game. Or, just keep on reading!

Now, after a quick visit with Carol’s accomplishments, let’s get on with deciding if you should quit your job and pursue the business of your dreams.

More About Carol Vincie

Who specializes in unique solutions to challenges faced by her clients? And who brings her experience in venture capitalism, entrepreneurship and the corporate world to the sage advice she offers her clients?

That’s Carol Vincie, founder of Productivity Tools and Insights, author, speaker and key player in the venture capital field during the 90s’ Dot-Com madness.

Carol brings a rich library of knowledge concerning hiring, investment-seeking, business strategy, and turnover mitigation. Everything from your first hire, to franchising and filling that CFO position…she’s got you covered.

And on that note, let’s learn it, model it and get shit done!

Are You Wondering, "Should I Quit My Job?"

There are three aspects involved with reaching a decision between staying in a job you don’t like and moving on to launch your own business.

  • What are your basic talents?
  • How do you manage time?
  • What critical tasks will lead you to success and the ability to have an income stream before you resign from your current position?

The focus here will be on What Are Your Talents?

People have said me, “Carol, I have no idea what my talents are. How do I go about understanding what those skills are?”

To find the answers to that question, find a piece of paper and draw a vertical line down the middle. On the left side, write what you love. On the right side, write what you hate.

This applies to your business environment, if you’re a household manager, if you’re working in the community…there are things you’ll be attracted to in that position.

Brand Builders TV Should I Quit My Job Carol Vincie

I want you to write down three things about what you’re doing right in this moment. Think about what you love about it.

My List

While you’re thinking about that, I’ll share with you a few things I wrote down when this was presented to me years ago. At the time, I was transitioning from my corporate job to starting my own business.


For me, this was (and still is) critical. I want people to give me a task, provide me with the deadline and then get the hell out of the way. I want them to know that I’m smart enough to ask for help when I need it, but leave me to my own devices to get it done.


I want to learn something, and I want to be able to solve a difficult problem. This may not be something you aspire to, but that’s me. I’m a risk taker. I’m willing to crawl out onto a limb and hope it doesn’t break while I try to figure out a solution. Risk does not bother me, but you may be very risk-adverse.

That’s the positive side. Now the other side of that page will include the things you hate about your current position. Here's one of mine.


I will do it once, but then boring, repetitive activities are of no interest to me.

The Same Exercise, in Five Different Roles

I’d like you to take that time to go through that exercise for five different roles. It could be all business roles, it could be a combination of business and family responsibilities. Both the loves and the hates.

When I introduce myself as playing in the venture capital arena, the reason I use the word playing is that even though the schedule was grueling. I hired 41 people in 90 calendar days. I’m not a recruiter, but that’s the role I had to take on to build a company that was strong enough to attract investors. And I did, in fact, find a $15M investor for that company.

Like I said, it was grueling. I was in the office by 7 a.m. and barely back to my hotel room by 11 p.m. each night—but I loved every minute of it. It didn’t feel like work. It was incredibly satisfying. There was a lot of risk, it was fast-paced…and that fit my definition of a great opportunity.

This is only the beginning of your talent assessment. I use a series of web-based assessment tools that will provide you with a much better description, including a narrative. I’ll share this example:

One of my clients, who’s a sales rep, took the assessment and it was pointed out that he had poor detail skills. He resisted. He said, “Oh no, that’s not me.” I’m not going to argue with him, but I was a sales rep for a good part of my corporate career and I know we’re intrinsically terrible with detail. But again, I wasn’t going to argue.

I gave him the hard copy of his report. He went on his way and called me a few weeks later. He said, “I reread the report and realized that when I submit my expense accounts they get rejected three to four times.” 

Brand Builders TV Carol Vincie Should I Quit My Job

This meant the American Express bill showed up long before he received reimbursement for his business expenses.

He said, “I made a small change. I took twenty minutes at the end of every day to log my expenses for that day.” He continued, “I just got a check back, after submitting the form only once. It was not rejected, and I now have the money to pay my American Express bill.”

That sales rep thanked me for the assessment. He made one small change, and that resulted in one huge difference.

The Search for Balance, with Focus on Your "Hates"

There’s another part of this exercise I’m asking you to complete. There is someone out there who’s going to see the “hate” side of that list and say, “That would be the perfect job for me!”

As you build your business, you’ll want people in your organization who love doing what you can’t stand to do, but who are essential to the business. A great example of this is Barbara Corcoran’s story, which can be found in Hiring an Assistant and Other Outsourcing Wisdom.

As you grow your business, I want you to be able to find people who will fill the gaps that you’re not prepared for, not interested in…or have avoided. That avoidance may have crimped your ability to grow.

Still Wondering, "Should I Quit My Job?"

What did you think of Carol’s take on the question of “Should I quit my job?”? Has it caused you to view your strengths (and others’ strengths) in a different light? I hope so, because that’s the precursor to growth…as well as the strength to grow.

As you think about change, moving forward and growth, don’t forget about all the resources available to you in the Brand Builders Club. You can join without obligation, cancel at any time…but that rarely happens because it’s so rich with wisdom, support and accountability. In fact, you can join a Thinkubator at any time to get a taste for what you’ll experience there. Don’t be shy!

Should I Change Careers? with Carol Vincie

Brand Builders TV Should I Change Careers Carol Vincie

Hello and welcome to yet another fascinating article series from Brand Builders TV and the Brand Builders Club. These short, yet valuable, articles are taken directly from BBTV episodes and delivered to you in the guests’ own words.

n this particular series, Carol Vincie is putting you on a path that gets you totally focussed on your core strengths. You’ll be taken through a guided exercise you can do yourself, with your team and your family to ensure you’re staying in true alignment with who you are.

Carol is known as the A Game Accelerator, supporting business owners like you in operating productively, increasing performance and growing profit.

If you’d rather watch and listen as Carol delivers her Brand Builders TV episode, you’re welcomed to do that right here, in Using Your Core Strengths to Stay in You’re a Game. Otherwise, just keep on reading for instalment number one!

Meet Carol Vincie

Carol Vincie is founder of Productivity Tools and Insights, speaker, author and player in the venture capital arena during the Dot-Com craze of the 90s. She very specifically uses the term “play” when referring to her venture capitalism—and you’ll discover why as we move through this article series.

Carol has established a stellar reputation for herself by devising unique solutions to the challenges faced by her clients. Her experience lies in corporate, entrepreneurial and venture capitalism.

Carol has specialized in start-ups seeking outside investments. She demonstrates superior listening skills, for guiding strategy and uncovering reasons for high turnover. She advises during the hiring of employee number one all the way through franchise operations and filling CFO positions in NASDAQ-listed organizations.

Now, let’s not waste one more moment. It’s time for Carol to answer your question, “Should I change careers?” in her own words.

Are You Wondering, “Should I Change Careers?”

Many of us have discovered the need to find a different role in today’s chaotic environment.

Remember the Mission Impossible movies? They had the ability to combine nerve-shattering and exhilarating experiences.

Your mission, if you choose to accept it, is to uncover the gifts, talents—and maybe even a little magic—that you (and you alone) possess, to change the world.

Brand Builders TV Should I Change Careers Carol Vincie

I mentioned the term “nerve-shattering” because you’re standing on a precipice and you might feel frightened about leaving the security of your existing environment. I’m here to help with that process.

You might say, “That’s truly mission impossible.” “I’m the primary bread winner for my household.” “They depend on my regular paycheck.” “I don’t have the education, skill or time to take on anything else.” “I’m taking care of my family.” “I’m too busy.”

Maybe you’ve heard about The Sandwich Generation.

“My children or significant other will not tolerate a change in our relationship.” “He leaves his clothes all over the house and assumes I’ll pick up after him.” “She demands an unlimited spending budget.” If any of these things sound familiar, make a note as we move through this process.

The Mission Impossible Project

You may ask, “Why is Carol willing to take on The Mission Impossible Project, to uncover my passion and help me discover what I’m here to accomplish?”

Brand Builders TV Should I Change Careers Carol Vincie

I want to accelerate your process. My own discovery took a very long time. I want you to be able to make a contribution and have a significant impact as quickly as possible.

Let me share a little bit about my journey. I am dyslexic, and when I was in school, very little was known about it. My parents were not prepared to admit that they had a defective child.

When words are a challenge, reading is not your favorite activity. As a matter of fact, I avoided it at all costs. I thought I was the only one in the world who suffered with this challenge.

When I went through a job assessment, the top profession recommended for me was trial attorney. If you know me well, you know that my decisive, direct and aggressive behavior is a good fit for that—except my poor reading skills eliminated that option.

In school, mathematics and music were easy choices for me, because I didn’t have to deal with those confusing, frightening letters. When I entered the job market, the computer field was just beginning to explode. There were limited opportunities for women, but programming presented some of the same dyslexic challenges I had encountered in other areas.

I discovered my magic when I came upon project design. I could work across industries. I worked in the brokerage industry on Wall Street, the healthcare industry for a project with Blue Cross Blue Shield in Chicago, with claims processing, retail for Sears when they had 860 stores, and distributed computing when that became the burgeoning technology in the late 80s.

All of these positions used the same core skills.

My Attention Deficit Disorder

Along that journey, I also realized I had another challenge. I have ADD, or Attention Deficit Disorder. That doesn’t necessarily show up in school for females, since women don’t typically exhibit the hyperactivity associated with ADHD (Attention Deficit Hyperactivity Disorder). Boys show more of the hyperactivity and can be very disruptive in class—so that’s where the teacher is focused.

Women tend to be shy daydreamers. We sit quietly in the classroom. We’re not disruptive, and the teachers are glad to have us there—but they also tend to pass over what else might be going on.

The strengths that come with ADD and ADHD aren’t often highlighted. Some of those strengths are:


I wrote the first draft of my first book in three weeks. The mail didn’t get opened, but I had a draft.

High Energy

Some of my colleagues referred to me as The Energizer Bunny, because I am always going, always coming up with new ideas and ventures.


I do not give up. I am a risk-taker, sometimes to my own detriment.


If you know anyone with ADD or ADHD, you have undoubtedly witnessed their inborn leadership capabilities.

Why I'm Interested in Your Journey

I’m sharing this because I wanted to give you a little bit of background. I want you to understand that even if you’re saying, “I don’t have the education, skill or time…” know that they’re not barriers. We each have something that is truly a gift that we alone possess—that we can implement to make an impact on the world. And that’s what I’m trying to help you accomplish.

Brand Builders TV Should I Change Careers Carol Vincie

Still Wondering, "Should I Change Careers?"

Thank you, Carol.

Has she changed the way you view your strengths? Have you been focussing on your weaknesses, to the detriment of your strengths?

Carol has a unique gift for affecting the way you view what you have to offer—as well as how you round out your team. Learn more about that and answer more questions in Should I Quit my Job? with Carol Vincie.

If you’re enjoying the wisdom shared by our Brand Builders Club members, then I encourage you to subscribe to the Brand Builders TV YouTube channel, where you’ll find a massive library of episodes dedicated to helping you discover and grow both personally and professionally. Additionally, Like and Follow the Brand Builders TV Facebook page for updates about new episodes and fascinating conversation!

How to Hire for Your Business, with Carol Vincie

Brand Builders TV How To Hire Carol Vincie

Wondering how to hire for your business? Whether you’re thinking of outsourcing a few tasks or bringing in an entire team, we have some sound pieces of advice from Carol Vincie that will ensure you bring in the right people.

“Hire Slowly, Fire Quickly” is one of Carol’s mantras, and she’s going to show you the formula for getting that done in your business. This is article number three in a three-part series, so if you missed parts one and two, I highly recommend reading them first at Build Strengths not Weaknesses and Hiring an Assistant and Other Outsourcing Wisdom.

Of course, you are welcomed to watch the entire Brand Builders TV episode, Build Your Strengths and Hire for Your Weakness, below. Or just keep on reading.

We're going to learn it, model it and get shit done. Let's go!

Get to Know Carol Vincie

Brand Builders TV Carol Vincie How To Hire

Carol Vincie has Attention Deficit Disorder, or ADD, and she has learned to use it to her ADDvantage. In particular, she attributes the leadership ability, creative thinking, hyper-focus, high energy levels and intense focus that come with it to her 25 years of profound success in corporate America.

Productivity Tools & Insights is Carol’s undertaking today. With it, she’s delivering invaluable advice to those with ADD and those who love them and work with them. She’s teaching people to use exercise, sleep and nutrition to function more effectively. She’s working with women, an underserved ADD demographic. And she’s teaching people with ADD how to thrive in the workplace.

Carol is a solopreneur, published author, public speaker, coach and curator of online courses.

Join me as we hear from Carol, in her own words, about how to hire for business success.

How to Hire to Fill Your Specific Needs

Let me give you a peek into how you might be able to bring people into your business. The first place you start is with yourself. What are the three things you need to work effectively with someone?

I’ll use myself as an example. The person I hire must be someone who is…

A Self-Starter

Brand Builders TV Carol Vincie How To Hire

I have none of the patience required to create a detailed, step-by-step description of every activity required in a task. If I bring someone onboard to help me, I expect they’ll put a plan together, bring it in for a quick review and then go execute it. That is essential.

Completely Accurate

Brand Builders TV How To Hire Carol Vincie

I still struggle with dyslexia, and spellcheck software programs often do not identify incorrectly spelled words, or words used in the wrong context. I am very concerned about my written presentation to the world. I don’t want to be embarrassed. So the person who works with me must be able to fill that gap with accurate editing.


Brand Builders TV Carol Vincie How To Hire

I was blessed during my corporate days by having a phenomenal secretary. She would come into my office at the end of the day and put order to the chaos, so my desk looked like one that belonged to a professional. I can’t ever admit to having just one piece of paper on my desk…that’s not my work style. In the morning, I’d come in to find an organized office, and in a couple of hours, there’d be three inches of paper on my desk again. So we kept a semblance of organization at least—for part of the day. And that is essential, since I still have not developed that skill.

My contribution to being organized is when I started in business, I hired a professional organizer because I do multiple things at the same time. The recommendation she made in 1994 (and I have abided by it ever since) is colored folders. The Staples office supply store in my area loves me. I don’t just buy the four-color pack with 25 folders in it. I buy 100 of every color they’ve ever made. And when they come out with a new color, I’m there, stocking up, because every part of my business has a different color and nothing gets misfiled.

For example, when I do an assessment for a client, my copy goes in a gray folder and their copy goes in a black folder. If there is a black folder on my desk, it means it hasn’t been sent off to the client. That’s a quick way for me to stay organized. So while I’m plowing through the three inches of paper on my desk, I don’t have to open every folder. I only have to open the ones that are the color for that particular subject. And I have been religious about that behavior. That has saved a lot of time and things are a little less chaotic than they would be with my normal behavior.

How to Hire and Make it Work

When you bring somebody in, don’t give them more than three activities. This is not the time to take the six months of stuff that’s been accumulating in your business and dump it on their desk. There is no way to evaluate if they’re doing a good job. They will be totally overwhelmed and won’t even know where to start.

This gives them time to learn your business, know your work style and come up with suggestions (because if they’re the right person, they will have suggestions for the tasks you’ve given them). Then, in a few weeks, sit down with them, ask for their recommendations and chat with them about your feedback. And if they’re able to do more, add a few more tasks. But again, you’re not dumping six months of unattended activities on them. Even at that point, it’s still premature.

If they’re really aggressive and come back asking for more, give them a little at a time until they reach the level where they cry, “Uncle!”—which everyone will. You want them to be able to use their skills as effectively as possible.

Brand Builders TV Carol Vincie How To Hire

Knowing How to Hire is Just the Beginning

I will be doing a few more Brand Builders TV episodes, and the next one will be Three Secrets to Turn Your Mission Impossible Dream into Reality (Using Your Core Strengths to Stay in Your A-Game). I will give you a quick exercise you can do at home. You’ll look at a process to uncover your strengths and weaknesses. I encourage you to follow these episodes, and want to let you know that I do work with a series of web-based assessment tools that will identify your strengths and the strengths of anyone you want to bring into the business. The expression is, “Hire Slowly, Fire Quickly.” The time and expense it takes to extract somebody who was the wrong choice from a business is overwhelming, so we definitely don’t want to rush decisions because there’s an emergency. You may be thinking you can put a finger in the dyke and solve a problem, but you could be creating a bigger problem.

Jim Collins, in his book Good to Great, offers these two comments:

  • “Get the right people on the bus.”
  • “Put them in the right seats.”

...and I’m here to work with you, to help you achieve that objective.

Strengths, Weaknesses, Outsourcing and How to Hire…That’s a Wrap

Wow! Are you ready to go out and hire the person who will fill in the gaps in your business? Someone who isn’t your friend, but rather your complete opposite? Somebody who’s brilliant at the things you have difficulty with?

As you've read above, Carol Vincie is available to help you with any and all of that. Plus, you’re never alone in building your brand or running your business. That’s because the professionals, business owners and entrepreneurs in the Brand Builders Club are there to help you make it work. You can join right now, without a stitch of obligation. Try it for the first month and if you don’t find the support, advice and accountability you need to take your business to the next level, you can leave the club.

Now that you know how to hire the perfect person for your business, may I suggest you go give that a try? Feel confident in knowing that you’ve got this, because no one knows your strengths and your business better than you. Now let’s get shit done!

Hiring an Assistant and Other Outsourcing Wisdom, with Carol Vincie

Brand Builders TV Carol Vincie Hiring Assistant

I trust that you were convinced of the value of outsourcing in the first instalment of this series, Build Strengths not Weaknesses, with Carol Vincie. And now that you know how futile weakness-building can be in business, it’s time to get down to tacks. What can hiring an assistant do for your business? And where should you start?

Carol is going to give up some stellar examples of the best outsourcing practices and you’ll come away with an entirely new view about when and whom you should hire.

If you haven’t read the first article in this series, please do so using the link above. Or, if you’d prefer to watch the video instead of read, you can view the entire Build Your Strengths and Hire for Your Weaknesses video below. Otherwise, it’s time to learn a bit more about Carol and get on with part two of this series.

It's time to learn it, model it and get shit done. Let's go!

More About Carol Vincie

Brand Builders TV Hiring Assistant Carol Vincie

Carol Vincie has ADD (Attention Deficit Disorder). She used it to her ADDvantage during her 25 years in the corporate world. It was difficult for Carol to acknowledge the 20-pound sack of ADD on her shoulders, but once she did, she could credit it with the focus, creativity, high energy and leadership abilities that advanced her in her career.

Carol is on a mission to help people with ADD to thrive at work; to use sleep, nutrition and exercise to their advantage…and to serve the historically underserved community of women with ADD.

Today, Carol is an author, public speaker, solopreneur and curator of Productivity Tools & Insights, delivering valuable information to those with ADD (and to those who interact with them) with coaching and online courses.

I can’t wait for you to read this brilliant content, taken straight from Carol’s Brand Builders TV episode, in her own words.

Let’s get on with it!

Time to Think about Hiring and Assistant

If your business grows, you have consistent cash flow and you can commit to a paid staff, there are a number of options available to you. VA (Virtual Assistant) services will put together a group of people they have vetted who have the skills you’re looking for. Bookkeeping is a typical one. Data entry of gas, office supplies, travel expenses, etc. will require very little of your best skills and can easily be outsourced.

Brand Builders TV Carol Vincie Hiring Assistant

VA services will also work with you to help you define your job requirements, and will assist with any disputes that may arise.

Advice from Other Experts when Hiring an Assistant

Timothy Ferriss has written a book called The 4-Hour Workweek. It gives a very detailed description of his effort to describe the process that works for him. He chose a company from the Philippines. When he returns from his workday, he dispatches a number of work requests over the internet to the people who are in a time zone that’s 12 hours behind his. When he returns to his office in the morning, the work is done. Then, he’s prepared to carry that information back to his clients in a very timely manner.

Brand Builders TV Hire Assistant Carol Vincie Timothy Ferriss

This impresses his clients and eliminates the need to work through the night to finish research for a particular project.

You may wish to outsource locally. That is an option and it’s your choice.

This is not instant soup, but it is worth the effort. I think it took Tim Ferriss three or four tries to find the organization that he now maintains a relationship with.

Michael Gerber, in his book The E-Myth Revisited, encourages you to track your time in all the areas related to your business. When one category reaches the point where it can be outsourced, he then suggests that you make that disposition.

Brand Builders TV Carol Vincie Hiring Assistant Michael Gerber

I also address this process in my online time-management course.

Job Sharing, Opposite Skills and Barbara Corcoran

There are people who cannot or do not wish to work a full schedule, but have the skills to support your business. This provides you with the opportunity to get the perspective of more than one person. If you put together a co-working team, they can bounce ideas around among themselves, and then only present you with the consolidated results.

I can see this working when you’re doing graphic design, website development or blog posts. If you’re trying to reach different markets, each person may be best suited to target the message to a specific avatar. This reduces your time and involvement because you’re not going back and forth in the decision process. You’re waiting for your team to present solutions, then you choose the one you’re most comfortable with.

The key to each of these options is to connect with people who have opposite skills. This is not the time to hire your best friends. The definition of a best friend is someone who shares your values, skills and interests. You are looking for someone who’s your opposite, to cover your weaknesses.

Barbara Corcoran (regular panelist and investor on The Shark Tank) is a good example of someone who went from “Oh my God, get her out of my office,” to, “Oh my God, we have a system in place!” Barbara was the owner of a large real estate company in Manhattan. New York City has a very competitive real estate market—particularly in Manhattan.

Brand Builders TV Carol Vincie Hiring Assistant Barbara Corcoran

When she started her company, she hired people who were just like her, super salespeople. After the group was assembled, there were some issues. When listings were brought into the office, nobody tracked who the responsible party was. So when sales closed, there were fights about who was entitled to shares of the commission.

At one point, Barbara was interviewing a woman, thinking How do I get this woman out of my office as quickly as possible? In a few more minutes, Barbara is able to end the meeting. The woman takes Barbara’s business card and puts it into a filing system in her purse—and she’s hired on the spot.

Within weeks, there are no files laying around the office. There is a system to track listings. There is a system to pay commissions. And when Barbara sold her business, this woman got a 7-figure check, in excess of 1.5 million dollars. It was the result of her contribution to the business.

The Importance of Hiring an Assistant Who's Your Opposite

Barbara Corcoran would never have been able to reach the sales volume she did with just a group of super salespeople. She needed someone who could put a system in place, execute that system and demand that everybody participate…in order for that business to reach the multi-million-dollar status it did.

That’s why you need to hire your opposite.

Now You're Closer to Hiring an Assistant

That Barbara Corcoran story is something special, right? And there’s no one better-equipped to deliver it than Carol Vincie. She truly is a powerhouse in the areas of finding your strengths, identifying your weaknesses and hiring an assistant to create a profitable business.

Now it’s time to finish up this series with article number three, How to Hire for Your Business, with Carol Vincie. In it, you’ll learn how Carol found balance by hiring her opposite, and the benefits she enjoyed because of it.

If you are enjoying these Brand Builders TV episodes or the resulting articles series, I encourage you to subscribe to the Brand Builders TV YouTube channel, where you’ll find an entire library of advice from global experts. You may also wish to Like and Follow the Brand Builders TV Facebook page, where you’ll get updates about upcoming episodes so you can participate live.

Build Strengths not Weaknesses, with Carol Vincie

Brand Builders TV Carol Vincie Build Strengths

If outsourcing is something you want to work on, you’re going to love this series about how to build strengths while hiring others to cover gaps created by your weaknesses. Carol Vincie is known as The A-Game Accelerator, supporting business owners just like you to operate productively, increase their performance and grow their profit.

This is Brand Builders TV, deep-dive topics, tools and resources brought to you by global thought leaders from within the Brand Builders Club. We’re giving you access to strategies you can use to move forward with ease and flow in every area of your life and business.

In this series, Carol is sharing the strategies she uses to get shit done in her business, to hire...and most importantly, to grow her business.

If you’d like to view the entire video (Build Your Strengths and Hire for Your Weaknesses) from which this has all been taken, you can do that below. Or, just keep reading for article one in this fascinating three-part series.

Learn it, model it and get shit done. Let’s go!

Meet Carol Vincie

Brand Builders TV Carol Vincie Build Strengths

Carol Vincie carried her ADD around for years before she found the courage to acknowledge it to herself and the people in her life.

It turns out that her ADD had been responsible for much of her impressive 25 years of corporate success. You see, along with Attention Deficit Disorder come the attributes of Hyper Focus, High Energy, Creativity and Leadership.

Carol is a public speaker, a published author, entrepreneur and the developer of Productivity Tools & Insights, through which she delivers online classes and coaching.

Now, let’s hear about how to build strengths and grow your business from Carol, in her own words.

How to Build Strengths:  My First Encounter

Welcome to the Brand Builders TV series. Today we’re going to be discussing building your strengths and hiring for your weaknesses. I am Carol Vincie, the founder of Productivity Tools & Insights, as well as a speaker, author and venture capitalist.

I am going to go back into my family’s history, to make some of the points I want to discuss further on in this series.

My sister is a natural athlete. There are no amounts of lessons and practice that can close the gap between anyone who has a special gift and a particular skill to those of us normal mortals who need to replicate their abilities.

I can personally speak to that, because I’ve tried in both tennis and golf, with dismal failure.

Those of us with limited economic resources in the late 50s and early 60s had no opportunities for organized girls’ sports. It turned out that my sister, in a practice, could hit a baseball over the fence, but could not play in any games.

This led to a very uncomfortable relationship between my sister and our brother—because my dad repeatedly asked, “Why can’t you play like her?” And in addition to my sister being a female, she was younger than my brother.

Let me go back to my sophomore year in high school. I scored a 100%, a perfect score, on the New York State’s Geometry exam. I also got a 76% in Spanish.

The school program I participated in did not allow for any sort of out-of-the-mold programs. So for the next two years, I was restricted from taking any math tests.

I struggle with phonics to this day. I’ve researched as to whether or not that’s related to my dyslexia, but I could spend a lifetime with a book on any foreign language with dismal results.

On the other hand, when my brother was sick for a week during the school year, he learned to speak Hungarian by reading a dictionary. Obviously, his natural adaptation is languages.

Many of us carry the scars from these initial conflicts or reactions to our weaknesses—all the way through our lives, until death. I’m trying to get you to focus on your strengths.

Learning to Build Strengths in Spite of Negativity

I have struggled with a lot of negative impact on my life. It’s like carrying a 20-pound sack of bricks on my back. I want you to take the time to uncover the gifts, talents and magic you have. If you’re a parent, take the time to do that for your child. Everyone has them—professionally and personally.

Brand Builders TV Build Strengths Carol Vincie

These stories may be outdated, but there are still restrictive environments and I encourage you to fight every system, whether it’s for your kids in their school programs or for yourself in your work environment—to allow you to excel where your gifts reside.

In my first job as a manager in 1981, I was encouraged to work with my staff to strengthen their weaknesses. This is a topic that I discuss in my book on goal-setting. If you have a 20% skill level in any activity, and you double it, it’s still an unsatisfactory performance.

On the other hand, if you have a 70% skill level and you double that, now we’re talking about serious productivity. This is where I want you to spend all your time and energy.

Build Strengths Instead of Improving Weaknesses

The pace of business in this era is so fast that there’s no time to work on our weaknesses.

You may say, “I just started my business and I don’t have the cash flow to invest in hiring anyone. What should I do?”

Here are a few solutions:


Brand Builders TV Carol Vincie Build Strengths


Brand Builders TV Build Strengths Carol Vincie

This is the system where no cash is exchanged. Maybe one of your services is worth two of their services, and you negotiate that ahead of time. What does this do for you? It gives you an opportunity to expose your products and services to an audience you normally wouldn’t have access to. It gives your audience an opportunity to provide feedback to maybe tweak the products or services you already have. They may love your services and say, “Where have you been all my life? This is exactly what I’ve been looking for.” The barter arrangement allows you to make contact with people outside your normal focus.

Posting through Organizations

Brand Builders TV Build Strengths Carol Vincie

If you’re a member of any type of religious organization or you do any type of volunteer work, you will find people who already share your values. You’re not making connections with a totally new person. You already have some common issues to work with.

Start Small with Outsourcing

You can even start thinking about outsourcing household chores. Include the kids in this. It gives them the opportunity to build some decision-making processes and some self-confidence in terms of what they might do in the future.

Or if you enjoy the serenity that a colorful garden provides, but you have no interest in the maintenance of that space, there might a neighbor who wants or needs the physical activity that gardening provides. This way, you’ll get the beauty without the broken and dirty fingernails.

If you value quality, highly nutritious foods, but you have no intention of spending any time in the kitchen, there might be someone nearby who enjoys cooking and would not mind the addition of a few portions to feed your household, in exchange for you paying for the food and adding a fee for their service.

This way, meals will arrive hot and you can eat them for dinner. Or you may pop them in the microwave to warm them up later. You’ll know that your family is getting the high-quality food that you would like them to have, without you having to spend hours on a task you don’t enjoy.

Outsource Weaknesses so You can Build Strengths

Thanks to Carol, many of us will never see outsourcing the same way again. If you have viewed outsourcing as a kind of cop-out or white-flag wave in the past, it’s time to change the way you look at it.

By outsourcing, you’ve giving another person the chance to build their strength so that you can simultaneously pay more attention to yours. It’s that simple. If you spend too much time on your shortcomings, you’ll never have the time to really experience all the visibility and profit your strengths can build for you.

That’s the end of the first instalment in this series about outsourcing. For article number two, head straight to Hiring an Assistant and Other Outsourcing Wisdom, and next you’ll go to How to Hire for Your Business for the finale.

And as you move forward with your new outsourcing strategy to build strengths and fill weaknesses, remember the Brand Builders Club. It’s a safe place for entrepreneurs like you to get personalized guidance and accountability on a continual basis. Plus, you will network with some of the most fabulous professionals in the world, increasing your pool of recommendations for outsourcing.

There is absolutely no obligation and only a nominal fee to get started. You’ll find yourself in exchanges with global RippleMakers and your business will find itself in the Thunkubator hotseat. You can’t afford to miss this!